In September 2025, in the sales ranking of China’s electric pickup truck market, brands such as Radar, BYD and Changan performed outstandingly. Among them, Radar led the market with a year-on-year growth of 156.6%, and the overall sales of new energy pickup trucks increased by about 100% year-on-year, showing a strong growth momentum.
Based on the latest insurance data and the China Passenger Car Association report, China’s electric pickup truck sales ranking in September 2025 is as follows (from high to low by sales volume):
- Radar (under Geely Holding): Monthly sales of 1,152 vehicles, a year-on-year increase of 156.6%, with a market share of 5.8%, ranking among the top five for seven consecutive months.
- BYD: Monthly sales of 1,593 vehicles, tied for first place with Radar, rapidly seizing the market with mature new energy technologies.
- Changan Automobile: Monthly sales reached 793 units, a significant year-on-year increase. Range-extended technology is its core advantage.
- Zhengzhou Nissan: Monthly sales of 404 units, a year-on-year increase of 5.9%, demonstrating solid performance in the transition from traditional fuel-powered pickup trucks.
- Great Wall Cannon EV: As a representative of Great Wall Motors’ electrification, sales are stable, but it does not rank among the top five.
Market Growth Trends and Key Data
Overall Sales: In September, new energy pickup truck sales were approximately 1,994-4,000 units (depending on the statistical method), representing a year-on-year increase of 101%-104% and a month-on-month increase of 31%, significantly outpacing gasoline pickup truck sales.
Cumulative Performance: From January to September 2025, cumulative new energy pickup truck sales reached 16,000-54,000 units, a year-on-year increase of 109.6%-440%, with the proportion of pure electric models increasing to 5.62%.
Driving Factors: Policy support, improved charging infrastructure, and increasing consumer demand for outdoor use are driving the accelerated penetration of new energy pickup trucks.
Recommended Popular Electric Pickup Trucks
Based on performance and user reviews, the following models are worth considering:
- Radar Horizon: Dual-motor four-wheel drive, 460km range, supports satellite communication and drone linkage, suitable for professional rescue and exploration.
- BYD Pickup: Balanced range and intelligence, affordable price, mainly for urban commuting and short-distance freight.
- Changan Hunter: Extended range technology solves range anxiety, L3 level autonomous driving assistance, suitable for long-distance travel.
- Jiangling Avenue EV: 385N·m torque, the strongest in its class, fast charging in 0.5 hours, the first choice for high-frequency logistics users.
